Home
/
Market analysis
/
Fundamental analysis
/

Tesla's $17 billion bitcoin blunder: a missed opportunity

Tesla's $17 Billion Bitcoin Blunder | A Miscalculation Amid Pressure

By

Samuel Okafor

Jul 9, 2025, 04:41 PM

Updated

Jul 10, 2025, 04:41 PM

2 minutes estimated to read

Tesla car with Bitcoin symbol, representing financial loss and missed investment opportunity
popular

In a major financial error, Tesla could have gained approximately $17 billion by retaining Bitcoin since mid-2021. Instead, after halting Bitcoin payments over environmental concerns, they saw the cryptocurrency's value plummet not long after.

Background: The Suspension of Bitcoin Payments

In May 2021, Tesla opted to stop accepting Bitcoin transactions amid rising criticism regarding cryptocurrency's environmental footprint. If they had kept just 2% of their vehicle sales in Bitcoin, today they'd have about 160,000 BTC, nearly half of their profits over the last four years.

Conversations Highlighting Frustration

Discussions on various forums reveal deep dissatisfaction with Tesla’s decision. Many contributors believe the company lacked the resilience needed to embrace Bitcoin fully. One commentator noted, "They had the capital and infrastructure to lead, but they folded under short-term pressure."

Another pointed out a concern about Elon Musk's shift in focus, stating, "He jumps from cause to cause; it's like he’s searching for followers. The decision on Bitcoin was a mistake, but it seems he’s more interested in power than profit now."

Asset Management Insights

Many people are now advocating for long-term strategies in handling Bitcoin. They view it less as a speculative asset and more as a holding opportunity. Key messages from commenters include:

  • Hold Bitcoin Like Real Estate: "Buy it, hold it, let it appreciate. Don't sell just because the market cools off."

  • Build Wealth Strategies: "Always hold BTC. Look at how the wealthy treat real estateβ€”just let it grow."

  • Adapt Mentality: "Don't fade on Bitcoin. Stack more. Treat it like wealth."

β€œIf the value of Bitcoin was sure to go up, nobody would pay in Bitcoin,” one user pointed out, suggesting the underlying issue in management strategy.

Key Takeaways from the Community

  • πŸ’Έ Tesla’s decision cost them nearly $17 billion in lost profits.

  • πŸ”‘ "Tesla lacked the conviction needed to lead in Bitcoin; they succumbed to pressure" - a common sentiment.

  • πŸ“Š The evolving perception of Bitcoin pushes for a reevaluation of how corporations engage with digital assets.

Looking to the Future

With ongoing recovery in the cryptocurrency market, experts estimate a 60% chance that Tesla might reconsider its Bitcoin payment policy within the next year, aiming for a more balanced approach to environmental and financial priorities.

Lessons Learned

Tesla's experience is reminiscent of past scenarios, such as the revival of vinyl records in the '80s, where initial underestimation of value sparked later reassessment. The trajectory of Bitcoin emphasizes that timing and sentiment can dictate success, prompting Tesla and other companies to rethink their digital asset strategies as optimism about Bitcoin resurfaces.