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Walmart's one pay enters bitcoin and ether trading scene

Walmart's OnePay | Bitcoin and Ether Trading on the Horizon

By

Rajesh Patel

Oct 4, 2025, 04:48 PM

Edited By

Raj Patel

2 minutes estimated to read

A person using Walmart's OnePay app to trade Bitcoin and Ether on a smartphone, with cryptocurrency symbols in the background.

Walmart-backed fintech platform OnePay is set to launch trading and custody for Bitcoin and Ether on its mobile banking app later this year. This move opens doors for users to convert their digital assets into cash, marking a significant shift in how they handle cryptocurrency and everyday purchases at Walmart stores.

What this Means for Users

As OnePay integrates cryptocurrency functionality, people will soon be able to make purchases at Walmart using their crypto holdings. With the backing of infrastructure from ZeroHash, the platform promises seamless conversion of digital currencies to cash for in-store transactions or to pay card balances. This expansion appears to be in alignment with OnePay's strategy of creating an all-in-one digital finance app.

Regulatory Environment Favors Digital Assets

Sources confirm that the favorable regulatory landscape under the Trump administration has played a pivotal role in this development. As digital assets gain traction, this initiative signals a growing acceptance amongst major retailers for cryptocurrency within their business models. "This is a game-changer for how we view payment adoption," said one commentator.

User Sentiment and Reactions

Many people on forums express optimism about this new offering, seeing it as a positive step towards mainstreaming cryptocurrency transactions. Conversely, some raise concerns about the implications and security of integrating digital currencies into daily shopping habits. Still, the overall sentiment trends positively. Quotes from forums reflect varied perspectives:

Key Takeaways

  • πŸͺ™ Expanded Offerings: OnePay launches Bitcoin and Ether trading later this year.

  • πŸ’΅ Cash Conversion: People can convert crypto for purchases or to pay card balances.

  • πŸ“ˆ Regulatory Backing: Positive regulatory environment enhances cryptocurrency adoption by retailers.

This shift could likely set a precedent for retailers and further fuel interest in cryptocurrencies among the general public. The timing of this launch raises interesting questions: Can major retailers fully embrace cryptocurrencies in a way that reassures consumers?

What Lies Ahead for Cryptocurrency Integration

With OnePay bringing Bitcoin and Ether trading to the forefront, there’s a good chance that more retailers will follow suit in adopting cryptocurrency payment options. Experts estimate around 60% of major retailers could explore similar integrations within the next two years, driven by the demand for seamless digital transactions and a growing consumer base interested in using crypto for everyday purchases. Retailers will need to address consumer concerns over security and volatility to fully leverage this shift. As these changes unfold, the integration of digital assets into mainstream commerce could reshape how people think about spending, much like the introduction of credit cards did decades ago.

An Unexpected Parallel in Retail Evolution

Looking back, the rise of online shopping in the late 1990s serves as a compelling parallel to today’s cryptocurrency movement. Major retailers initially hesitated to embrace the web, worried about security and the changing habits of shoppers. Yet, as platforms like Amazon gained traction, customers quickly adapted and embraced the convenience of buying online. Just as consumers shifted their preferences then, we are witnessing a similar adaptation now with digital currencies. The evolution of shopping habits serves as a reminder that innovation often meets with skepticism but can ultimately transform the landscape when major players recognize the potential.